Get your business quoted by ChatGPT, Perplexity, Claude and Google AI Overviews
Koseti checks that every answer on your site exists in the server-rendered HTML, because crawlers such as GPTBot and ClaudeBot do not run JavaScript. Content that only appears after scripts load is invisible to them.
Koseti rewrites key pages so the answer sits in the first 100 words, in self-contained sentences that name your business, your service and a fact, so they still make sense when an assistant quotes them alone.
Koseti writes the formats assistants cite most: comparisons, definitions, worked examples and figures with named sources, built from your own prices and results.
Koseti builds the profiles, reviews and list placements assistants lean on when they recommend a business, and links them to your site so assistants recognise them as one entity.
Generative engine optimisation (GEO) is the work of making a website easy for AI assistants to read, trust and quote. Where SEO aims for a ranking, GEO aims for a citation: your business named, and ideally linked, inside an answer from ChatGPT, Perplexity, Claude or Google's AI Overviews.
GEO is SEO plus three things. Google states that a page needs no extra technical steps to appear in AI Overviews beyond being indexed and eligible for a snippet, so strong SEO is the foundation. GEO then adds: making sure non-Google assistants can read the site at all, writing in a shape that survives being quoted, and building presence on the off-site sources assistants rely on.
Koseti makes four kinds of change: every answer moved into the server-rendered HTML, key pages rewritten answer-first with question-shaped headings, comparison and evidence content added with named sources, and off-site profiles built and linked to the site as one consistent business.
Koseti does not sell llms.txt files, FAQ schema or "AI visibility scores" as fixes for AI search. Controlled tests have found no citation uplift from adding schema alone, and most llms.txt files have never been requested by an AI crawler. Koseti spends that budget on content and access, which the evidence does support.
Koseti measures GEO with a fixed prompt panel of 20 buyer questions, run monthly across ChatGPT, Perplexity, Claude and Google AI Mode, recording whether you are cited with a link or only mentioned. Alongside it, Search Console's generative AI report shows how often your pages appear in Google's AI features.
Yes. Koseti built and wrote the site for Voco, an AI front office for UK businesses, answer-first throughout: question-shaped headings, a plain-English definition of an AI front office, sourced comparison tables and an "ask an AI assistant about Voco" section. Between June and September 2026, Voco's monthly search clicks quadrupled.
GEO is included in every Koseti SEO retainer rather than sold as an extra. Retainers are scoped to your market and goals, typically from a few hundred pounds a month for local businesses up to several thousand for competitive national terms.
How we deliver exceptional results for your project
We check crawler access, server rendering, indexing and how your key pages read when lifted out of context.
We write 20 questions your buyers ask and record whether ChatGPT, Perplexity, Claude and Google AI Mode cite you today.
We fix anything that hides answers from crawlers or blocks snippets.
We rewrite your highest-value pages answer-first and add comparison and evidence content.
We build and correct the profiles and listings assistants draw on.
We re-run the prompt panel and Search Console's generative AI report, and show what changed.
The benefits of working with Koseti
Built for the answers people read, not only the blue links
A fixed prompt panel shows citations over time
We do not sell tactics the evidence does not support
The same work lifts normal search results
The team that writes the pages also tracks them
Every SEO retainer covers GEO at no extra line item
Common questions about our geo and ai search services
Technical fixes can change what AI crawlers see within weeks, but citations build over two to six months as rewritten pages are re-crawled and off-site profiles mature. The monthly prompt panel shows progress as it happens.
No. Nobody controls what an AI assistant says. Koseti improves the odds by making your site readable, quotable and corroborated elsewhere, and reports honestly on what the prompt panel shows.
If your SEO is strong, you already have the foundation. GEO adds the parts SEO usually misses: access for non-Google crawlers, answer-first writing and off-site presence.
Schema helps search engines understand your business and should be correct, but controlled tests found no citation uplift from adding it alone. Koseti treats it as hygiene, not a GEO tactic.
Only if you do not want to appear in AI answers. Blocking GPTBot, ClaudeBot or PerplexityBot removes your site from those assistants' sources. Koseti reviews your robots.txt as part of every GEO audit.
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